Introduction to analytics

1 min read · Last updated: September 23, 2026

Analytics show you which content works so you can make better decisions. This is a general introduction; we'll keep adding detailed guides for each network.

What you'll find

  • Reach and impressions: how many people saw your content.
  • Interactions: likes, comments, saves and shares.
  • Growth: how your follower count changes over time.

How to use them

  1. Identify your best-performing posts.
  2. Spot the times when your audience responds the most.
  3. Repeat what works and adjust what doesn't.

This guide is a starting point. We're expanding the content in this section.

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