If you run social media for several clients, the problem with most tools isn’t what they do — it’s how they charge: for every profile you connect. Planer works the other way around. You pay for the number of clients you manage and connect whatever accounts each client needs.
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Planer is a Metricool alternative for people who manage several brands: it charges per client instead of per social profile, and adds per-client task boards, approval links and white-label reports.
| Planer | Metricool | |
|---|---|---|
| Pricing model | By number of clients, with unlimited social accounts per client | By number of brands / connected profiles |
| Task boards per client | Included: Kanban with priorities, due dates and checklists | Not its focus |
| Client content approval | Shared calendar link — the client approves without creating an account | Available depending on plan |
| Languages | English and Spanish | Many languages |
| Social network coverage | Instagram and TikTok; Facebook, LinkedIn and X on the way | Broader network coverage |
| Trial without a card | 15 days of the Pro plan, no credit card | Free plan available |
Comparison based on each tool’s product and pricing model. Metricool’s features may change — check their official site for current details.
No tool is right for everyone. These are the cases where Metricool is the better fit:
15 days of the Pro plan, no credit card required.
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