Planer, the Later alternative for people who manage several accounts

Later became known for its Instagram feed preview, and rightly so: planning visually changes how you work. Planer has the same feed preview, but built around something Later doesn’t handle well — working with several clients at once, each with its own calendar, tasks and reports.

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Planer is a Later alternative that keeps visual feed planning and adds multi-client management, task boards and client-ready reports.

Planer and Later, side by side

Comparison between Planer and Later
 PlanerLater
Feed previewYes — see how your grid will look before you publishYes — it’s their best-known feature
Managing several clientsThe client is the unit of organization and of pricingBuilt around a set of profiles
Pricing modelBy number of clients, unlimited social accountsBy number of social sets / profiles
Task boardsKanban per client, with priorities and checklistsNot included
Media library and editingMedia library, with Canva and Pexels integrationsMature media library with built-in editing

Comparison based on each tool’s product and pricing model. Later’s features may change — check their official site for current details.

When Later is the better choice

No tool is right for everyone. These are the cases where Later is the better fit:

  • Later has spent much longer polishing the visual planning experience, and its image editor is more complete than ours.
  • It has link-in-bio features that Planer doesn’t offer.
  • If you work on a single brand and the look of the feed is your top priority, Later is still a very solid choice.

Questions about Planer and Later

Does Planer have a feed preview like Later?
Yes. You can see how your Instagram grid will look with the posts you have scheduled, before they go out, and reorder them if something doesn’t work visually.
Does it work if I manage social media for several clients?
That’s exactly what it’s for. Each client has its own calendar, connected accounts, task board and reports, and the price is set by how many clients you manage.
Can I schedule reels and carousels?
Yes. Planer publishes feed posts, reels and carousels to Instagram, and videos to TikTok, with a preview of how each format will look before it goes out.

Try Planer as your Later alternative

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